Ogilvy On Advertising

I have had a remarkable couple of days of learning, thanks to a free tutorial from marketing expert Frank Kern. Did I buy one of his products? No ..... (sorry Frank!) Like all great marketers Frank gave me something for free: an introduction to his new programme, Mass Conversion, through an educational experience. In the short video, Frank uses a $100K BMW 750Li and a $300K Rolls Royce Ghost as props. If you are a car nut like me, then its worth watching just for the two cars, but the real star is what Frank talks about re advertising - hence the title of this blog! So please, so that I don't spoil it for you, go and watch Frank's video